Advertising in Outcome

Out come is the regional news and information source for gay and gay friendly people in Western New York State.
Outcome currently distributes 8,000 copies and is the largest media outlet specifically targeting gay and gay friendly readers between Toronto and NYC.



Classified Ads 21 words for 15.00



Production Schedule and Deadlines

Outcome is available throughout Western New York on the third Wednesday of every month.

Display advertising deadline (space reservation, materials and copy) is the 2nd Wednesday of the month.

Circulation

Circulation of Outcome is currently 8,000, distributed free at more than 150 locations. Estimated readership of 20,000.



Display Advertising


Open Rate

Ads are priced at the open rate of $13.50 per column inch. Term and bulk discounts are applied as earned. Presence on the outcomebuffalo.com website is included at no extra charge.


Bulk Discounts

Full Page…..20%     Half Page…..10%


Standard Sizes and Rates

     rates as of 9/1/2003

Full Page (60 c.i.) 10" x 15" $648.00*

Half Page (30 c.i.) 5" x 15" $364.50*

Quarter Page (15 c.i.) 5" x 7½" $202.50

Eighth Page (7½ c.i.) 5" X 3¾" $101.25

*(includes bulk disc.)

Term Discounts (based on consecutive insertions):

3 issues…..5%     6 issues…..7½%

9 issues…..10%     12 issues…..15%


Four Color per placement $250.00

Spot Color per placement $100.00

Premium placement 20% surcharge.

Stuffed Inserts $60.00 per thousand.


General Information

· Open Rates apply unless a signed contract/insertion order is in effect.
· Deadlines are firm. Advertiser is responsible for reserved space. “Short Rates” may apply.
· Payment in advance is required on all accounts unless prior arrangements have been made with Buffalo Creek Media.
· A Finance Charge of 1½ % per month may be applied to all accounts over 30 days unless prior arrangements have been made.
· Payment should be made to Buffalo Creek Media.
· Production Fee will be charged for non-camera-ready art/copy and any major changes made thereafter.



Ad Specs

Format is a four-column, 11” x 17" tabloid, offset printed with an 85 line screen. Live area (full page) is four columns (10") wide by 15" high.

1 column…..2"      2 columns…..5"

3 columns…..7½”     4 columns…..10"


Interested in reaching new customers?

Contact Tim Moran,
Publisher 716 883-2756 or e-mail

Thanks for your interest in advertising in Outcome.


Download Outcome Buffalo's current media kit formatted as an Adobe pdf.click here


Please let us know if you need any further information. Feel free to request our media kit by forwarding your mailing address. email Outcome


MAIN MENU

Outcomebuffalo.com ©2002 Buffalo Creek Media All rights reserved.